Improve your website's visibility and ranking on search engines like Google. 

SEO consists of several steps, listed below, that do need your attention. Probably slightly too technical for most of us, but we know what we are talking about and will help you go through the process. 

  • Keyword research: the foundation of SEO
    Keyword research is the foundation of any SEO strategy. The goal of keyword research is to identify the keywords and phrases that your target audience is searching for on search engines. Once you have identified these keywords, you can optimize your website's content around them, making it more likely that your website will appear at the top of the search engine results pages (SERPs) for those keywords.
  • On-page optimisation
    On-page optimization refers to the changes that you make on your website to improve its visibility on search engines. This includes optimizing your website's content, titles, meta descriptions, headers, and URLs around your target keywords. On-page optimisation is essential for improving your website's ranking on search engines, as it signals to search engines what your website is about and what keywords it should rank for.
  • Off-page optimization
    Off-page optimization refers to the activities that you do outside of your website to improve its ranking on search engines. This includes building high-quality backlinks from other websites to your website, which signals to search engines that your website is a credible source of information. Off-page optimization also includes social media marketing and online reputation management, which can help to build your brand and increase the visibility of your website on search engines.
  • Technical optimization
    Technical optimization refers to the behind-the-scenes elements of your website that impact its ranking on search engines. This includes the website's load time, mobile responsiveness, URL structure, and sitemap. Technical optimization is important because search engines prioritize websites that are fast, user-friendly, and easy to crawl.
  • Measuring and analyzing SEO results
    Measuring and analyzing your SEO results is an essential part of any SEO strategy. By using tools like Google Analytics and Google Search Console, you can track your website's traffic, engagement, and conversions. This data can help you identify areas where your SEO strategy is working well and areas where you need to improve.

Contact us if you need help optimising your website!